The effects of offline events on online connective actions: An examination of #BoycottNFL using social network analysis
- 4:00 PM - 4:20 PM
This Department of Apparel, Events and Hospitality Management seminar, hosted through the College of Human Sciences, will examine the role of social networking and offline events in consumer behavior.
Have a research seminar to share with the Iowa State University research community? Fill out the OVPR’s campus-wide research seminar calendar submission form, which can be found here. Questions about submitting seminar information should be directed to Research Success Coordinator Tyler Stricker at firstname.lastname@example.org.