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ResearchNews

06.21.2018

Research team comes up with ways to help people stick to health-related goals

By Angie Hunt, Iowa State University News Service

Setbacks are to be expected when pursuing a goal, whether you are trying to lose weight or save money. The challenge is getting back on track and not giving up after a difficulty or crisis, says an Iowa State University marketing professor working on practical ways to help people stick to health-related goals.